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Demand Generation Manager (B2B SaaS)

Location
San Francisco, CA
Job Type
Full-time
Experience
1+ years
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About the role

Sequoia called Rippling "one of the fastest-growing companies we have seen in the past few years”

This is due, in part, to our demand generation engine that drives millions of dollars of revenue every month. We’re looking for a scrappy, creative demand generation marketer to help us scale this engine. You’ll launch and scale campaigns that move prospects through the buyer’s journey, from webinars to nurture flows. This is a highly cross-functional role that will work closely with content, product marketing, operations, sales, and other teams.

What You'll Do

  • Own pipeline targets. You’ll be responsible for hitting targets around Sales Qualified Opportunity generation.
  • Craft and optimize a world-class nurture program. You’ll work closely with content and product marketing to build, optimize, and scale nurture campaigns across multiple channels that increase buyer intent and drive demand.
  • Build and scale our webinar program. You’ll manage our webinar strategy and help create the assets you need (emails, landing pages, some decks, etc.). You’ll partner with our sales and operations teams to ensure everything runs smoothly.
  • Collaborate with SDR team to increase lead conversion. You’ll run programs with the SDR team that increase conversion rates and reactivate old leads.
  • Roll up your sleeves and dive in where needed. Like the rest of our team, you’ll roll up your sleeves and help out with projects outside your job description.

Qualifications

  • Experience in B2B demand generation or content marketing. You know what it takes to successfully scale webinars and nurture programs.
  • Ownership mentality. You’re constantly thinking of new ways to hit your goals and diving deep into campaign performance.
  • Strong attention to detail and project management skills. You’ll be managing several campaigns, each with lots of moving pieces, at once.
  • Strong writing skills. You can make complex concepts easy to understand and know how to write conversationally.

Why you should join Rippling

To ensure your application is received and reviewed by Rippling's Recruiting team, please apply directly through our careers page: https://www.rippling.com/careers/

Rippling
Founded:2016
Team Size:1000
Location:San Francisco
Founders
Parker Conrad
Parker Conrad
CEO
Prasanna S
Prasanna S
CTO